No way! We built OPIO to be fully automated so that once you set up your business profile and review feed, your customers can start leaving feedback immediately. We also offer many automated features, like sharing your reviews to your social channels and automated review request emails and alerts.
While OPIO is an automated solution, we do encourage you to spend some time in your dashboard responding to your customers' feedback. Engagement with your customers boosts your reputation and improves trust, to name a few. Check out our articles on best practices for OPIO to learn how you can help your business and its reputation grow.